Now Hiring

Senior Paid Media Manager/ Media Buyer

Explore our Media Buyer position

We are a Venezuelan digital marketing agency in a growth stage, focused on performance marketing and generating real business results for our clients. We work with a strategic mindset, data-driven approach, and continuous improvement — helping brands scale their sales and lead generation systems sustainably.

Fast facts

Growing active clients in local and international markets

Campaigns focused on leads and sales, not just traffic

Performance-oriented operation with continuous optimization

Key responsibilities

Lead the strategy, execution, and scaling of paid media campaigns with a focus on business results — ensuring advanced funnel management, precise measurement, and data-driven decision-making to maximize conversions and revenue.

Design, execute, and scale Meta Ads and TikTok Ads campaigns targeting leads and sales objectives.
Analyze and optimize campaigns against business KPIs: CPL, CPA, ROAS, and conversion rates.
Define, implement, and improve sales funnel strategies (lead generation, nurturing, and remarketing).
Implement, audit, and maintain advanced tracking systems (Pixel, CAPI, events, and GTM).
Integrate campaigns with CRM and automation tools to improve lead quality and conversion rates.
Identify improvement opportunities in landing pages, creatives, offers, and processes.
Propose tests, hypotheses, and scaling strategies.
Document processes, learnings, and best practices.
Communicate with clients and team in English when required.

Requirements

Skills & tools

Revenue mindset
Sales funnels
Lead generation
Conversion tracking
Data analysis
Meta Ads
TikTok Ads
Google Tag Manager
Conversion API
CRM integration
Performance marketing

Education

Degree in Marketing, Advertising, Communications, Engineering, Business Administration, or related fields.
Supplementary training in paid media, performance marketing, or digital analytics is a plus.
Minimum English level B1 (oral and written) for meetings, reports and communication with clients.

Experience

Proven senior experience managing Meta Ads and TikTok Ads campaigns.
Prior experience in performance agencies or lead- and sales-driven businesses.