CRM Setup
At AdVivo, we set up CRM systems designed to turn opportunities into actual revenue. It’s not just about storing contacts; it’s about building a framework that enables tracking, automation, and accurate performance measurement.
Architecture and Strategic Configuration
Before implementing any platform, we analyze the entire sales process.
We define pipeline stages, automations, lead assignment, and communication flows aligned with the sales cycle. Each CRM adapts to the business structure—not the other way around.
Integration with Paid Media and Websites
The true power of CRM lies in integration.
We handle:
- Connecting to forms and landing pages
- Integration with Google Ads, Meta, and TikTok
- Setting up offline conversions
- Automatic data synchronization
This allows us to send quality signals to the algorithm and optimize campaigns based on actual sales, not just leads.
A well-implemented CRM serves as the bridge between marketing and sales. That’s why we design it as an integral part of the digital ecosystem—not as a standalone tool.
Automation and Smart Tracking
We design automated workflows that ensure no lead is lost.
From automated responses to nurturing sequences and automatic assignment to sales teams, we optimize response times and improve close rates.
Measurement, Optimization, and Scalability
Un CRM bien estructurado permite tomar decisiones basadas en datos reales.
- A well-structured CRM enables data-driven decision-making.
- Lead quality analysis
- Closing rate tracking
- Identification of bottlenecks
Because without actual sales metrics, there is no true performance marketing.